What Does A Social Media Manager Do? In a sea of social media, you’re looking for someone to guide you through the waves and bring you out on top. Someone who can navigate through the hashtags and create engaging content that your followers love. Meanwhile, staying on top of regulations and algorithm changes. Alongside this, […]
The world of social media is growing by the second. And whether you made your debut via Myspace or Facebook, one thing is for sure – unless you have endless time or a dedicated social media team, you probably don’t have an active profile on every single social media platform. “So, which social media platform […]
If you’re getting started on social media or if you’ve been active for a while and want to increase your following, you have a few options: Become more active, engage with your users and watch your organic growth slowly but surely improve over time (this is a slow burn, but the quality of your followers […]
If you’re a small business owner, you’ll understand how important social media marketing is. However, running a business and trying to manage a social media presence can be difficult. We totally understand this at Marketing Movement, so it’s our mission to help you make social media easier. There are three easy things you can be […]
The Instagram algorithm has been a topic of confusion since the social media giant moved away from a chronological post order in your newsfeed. The switch happened in 2016 to provide users with a more personalised experience. The Instagram algorithm now shows us posts that we might be most interested in first, regardless of the […]
When you think of digital marketing you probably think of ads, sponsored posts and paid promotion. However, non-sponsored content is far more important than you would think! Non-paid marketing activities are often underestimated as a tool for bringing in customers. In fact, one in three consumers inspects a brand’s social media presence before making a […]
Leading up to Christmas is the perfect time to run a competition giveaway! Competitions are great for generating engagement, brand awareness and brand equity. Not only do they lead to an increased following on your social pages, they can also foster a closer relationship with your followers and promote your business as generous and caring. […]
LinkedIn is often referred to as professional Facebook, but how exactly is it different to Facebook? LinkedIn is used by businesses and individuals to network, and can be a fantastic business to business communication resource. But what benefits does LinkedIn have for small business? Increasing your reach. LinkedIn has 660 million unique accounts, and is […]
Confused about social media? You’re not the only one! According to a recent survey, many small business owners are frustrated by constant changes in the social media landscape. It seems like there is constantly a trend to keep up with, or a new platform to figure out. It can be difficult to make decisions on […]
Content marketing is a cost effective and highly engaging means of direct communication with your audience. It can be used as education or entertainment, and keeps your brand fresh in your consumer’s minds. Content marketing is a part of an ongoing marketing strategy, and requires devotion on your part as a business owner. However, your […]