Winners! 2026 Kiama Business Awards

Winners of two 2026 Kiama Business Awards. Meg, Mikeala and Jes with their trophies.

A little bit chuffed. We won Employer of Choice at the 2026 Kiama Business Awards, plus Outstanding Employee for our Jes. Off to Wollongong next.

Google Ads Certified Marketing Agency

google partner logo

Marketing Movement is now a Google Ads Certified Agency. Here’s what it means for our clients and why it matters when hiring an Australian marketing agency.

What Is GEO?

Generative Engine Optimisation (GEO) is the practice of optimising your brand, content and digital presence so you get cited and recommended by generative AI engines like ChatGPT, Claude, Perplexity, Google AI Overviews and Microsoft Copilot. In plain English, what is GEO? It is what SEO becomes when the answer lives inside a conversation with an AI assistant, not on a search results page.

Client Retention Strategies That Actually Work

magnet pulling people

Picture a bucket with holes in the bottom. You can pour water in at the top all day, but if the holes are big enough, the bucket never fills. Most clinic owners we speak to come to us asking for more water. They want more leads, more new patients, more marketing spend. In a lot of cases, the real problem is not how much is going into the top of the bucket. It is how much is leaking out the bottom.

Are Vibe Coded Websites SEO Friendly?

website developer building a website

“Vibe coding” was named Collins Dictionary’s word of the year in 2025, and for good reason. Anyone with a laptop and a paid AI subscription can now build a working website in under an hour. The problem? Most of those websites cannot rank well in Google.

How Much Should I Spend on Marketing?

marketers around a laptop

In this article we break down exactly how much you should spend on marketing based on your business stage, your industry, and your goals. You will walk away with a clear percentage range to aim for, a way to split that budget across channels, and the numbers you need to track to know it is working.

Marketing Strategies for Healthcare: The Complete Guide to Growing Your Practice

medical professionals sitting and taking notes

Getting patients through the door (or onto a call) isn’t just about being a great clinician anymore. Whether you’re running a GP practice, allied health clinic, dental surgery, chiropractor, or specialist centre, you need a solid marketing strategy that builds trust, boosts visibility, and keeps patients coming back.