Your website is the first thing your customer sees. But without SEO, they may never see it! SEO (search engine optimisation) is the process of improving the quality and quantity of user traffic to your website from search engines, such as Google. With the right systems in place, you can be seen by more people – meaning more clients and business growth!
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We’re a boutique marketing agency, with teams in Australia and the UK, working with clients all around the world. While we work with all industries, we specialise in health, fitness and wellness sectors, from Chiropractors, to Physiotherapists and Osteopaths, to fitness professionals, yoga instructors, medical centres and much, much more. We understand the unique needs of service-based businesses, and the regulations surrounding them by the different associations around the world. We know health, and work within the allocated parametres set by governing bodies.
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WHAT WE'LL DO
Our SEO specialists have a five phase workflow (read on to find out more), but before starting, will look at three crucial areas of your website to optimise SEO performance from the ground up. We’ll
SEARCH ENGINE OPTIMIZATION
We are a holistic SEO services provider covering technical SEO analysis, integration, execution, content writing and link building.
DRIVE MORE TRAFFIC & MORE LEADS
Extensively researched keywords, customized SEO campaign & result oriented landing page to divert more traffic and uplift rankings, traffic and sales.
REDUCE ACQUISITION COSTS
Minimalize additional costs on acquiring leads, that allows you to invest your money into all other aspects of your business.
OUR SEO WORKFLOW
PHASE ONE - INITIAL REVIEW & ANALYSIS
Our SEO specialists will analyse your site, check for duplicate content, assess backlinks, potential penalties, competitors and keywords to see where you’re at and how we can make it better!
PHASE TWO - ON-PAGE OPTIMISATION
We could confuse you with technical jargon at this point, but we’ll refrain. Essentially, this step involves a great deal of back-end work to improve the effectiveness and efficiency of your site (such as META tags, Geo site maps and webmasters set up… see, we told you it’s a different language!)
PHASE THREE - CONTENT MARKETING & LINK BUILDING
At this stage we get creative! Custom content and landing pages can be created to add necessary content and keywords to your site. All content added will be linked and bookmarked to increase your SEO even further.
PHASE FOUR - PAGE IDENTITY
Our team reviews all online profiles for your business and ensures everything is top notch! From Google my business to Facebook and more, every box is ticked to ensure your business looks as good online as it does in the flesh!
PHASE FIVE - CITATION BUILDING
We’ll scour the internet and place your business where your customers are likely to see it. We’ll also tidy up listings you currently have in place to ensure every sign points to your website! We could go into depth and add in a bunch of technical jargon, but you get the gist!
RECEIVE YOUR FREE SEO AUDIT
EXPLORE OUR SERVICES
MONTHLY SEO MANAGEMENT
As you’ve read, our monthly SEO management is complex, comprehensive and top notch. SEO is such an important marketing tool for the health and fitness industries – you need to be ranking in the top few results and we can get you there. Pair this with Google ads for optimum marketing results! For our monthly SEO package, you receive everything you’ve read above.
We also offer a range of other digital services to help you get the best out of your site. These are of course optional, and you can add them to your package as you see fit!
WEBSITE DEVELOPMENT: QUOTE PER PROJECT
Want to re-do or update your website? We’ll work with you to get your website looking great, with top user functionality. Plus it’ll be designed for optimal SEO.
MONTHLY WEB MAINTENANCE:
Would you like us to manage your website for you each month? This includes running any updates, making basic website changes, uploading blogs and so on.
ONE-OFF SEO WEBSITE REVIEW AND FIX
SEO needs to be managed monthly for optimal results and to stay at the top of Google, but if you’d like a quick review of your site, and for us to fix any issues to improve your website SEO alone, we can do that!
WRITING AND CONTENT DEVELOPMENT
Our content writers are epic! All our marketing professionals have a health or fitness background, so we KNOW the content we’re writing about (and the regulations of governing bodies!)
GOOGLE OR FACEBOOK/INSTA ADS
Get your website seen, or have leads coming through the door, with Google ads, or Facebook/Instagram advertising.
OUR SEO PORTFOLIO
MARCO ISLAND BIKE RENTALS
We were able to achieve top 3 ranking status’ across 6 x keyword groups for Marco Island Bike Rentals, an American business based in Florida. Their website traffic grew 400% in 6 months!
We were able to achieve top 10 ranking status’ across 7-8 keywords for electric gates, automatic gates, sliding gates, an Australian business based in Perth.
We were able to achieve top 3 ranking status’ across 4 x keyword groups for Real Tooth, an Indian Dentistry business. Our SEO specialists were also able to improve website visitors, increasing both new users and total users by over 1,000 per month! This change occurred within 6 months of our SEO improvements being made.
HERE’S WHAT SOME OF OUR CLIENTS SAY ABOUT US
Megan, Del and team have been a god-send. They take care of everything for us – from Google ads, to social media, website maintenance, SEO and more. It’s like having an in-house marketing team (without all the added expense!). I wouldn’t hesitate to recommend them to any clinic or business!
Physio Practice Manager
Marketing Movement helped take our branding and social media to the next level. We’re so grateful for their help, and especially love that they understand the industry and can write accurate content every time.
Multi-disciplinary Clinic Owner
I love that Marketing Movement understands the industry we’re in and all of the regulations surrounding what we can and can’t write. It’s also great that they have an actual allied health professional on board to fact-check content as needed. Finally a marketing agency that gets our industry!
Chiropractic Clinic Owner