If you’re writing for your website then there’s a specific list of things you need to accomplish to allow your page or blog to perform when it comes to SEO. Let us show you the best practices for writing in any format!
Outsourcing Your Marketing – Pros and Cons What does outsourcing your marketing mean, and why should you do it (or not do it) as a business owner? Being a small business owner means wearing many hats. And for some, this works a treat. For others, the workload becomes overbearing and you soon realise that you’re […]
When Meg created Marketing Movement, she had allied health professionals in mind. With an osteopath husband and a background in making businesses more efficient; creating our allied health subscription content was a no-brainer. Introducing… The Full Monty. Fast forward to today, and Marketing Movement is an ‘all industries’ marketing agency. But our Full Monty subscription is […]
The future of AI in business When many people think of Artificial Intelligence (AI), they tend to drift towards images of computers with minds of their own, taking over the world (or was that just us?). The movie industry hasn’t necessarily helped AI over the years. Films such as Terminator and The Matrix planted the seed […]
If the word ‘blog’ makes you think about travel influencers or beauty queens searching for a freebie, think again! Blogging is an incredibly beneficial digital tool at your disposal, and if you’re a business owner, it’s just one way to broaden your online horizons and attract more customers. Still wondering why blogging is such an […]
Building a relationship with your clients is key to staying front of mind if and when they require your services in the future. There are several ways in which you can achieve this: Posting regular, quality social media content to your business channels Advertising on both Facebook & Google Keeping in touch with your customers […]
Making sure you abide by the laws governing advertising is incredibly important. There can be serious consequences if you get it wrong. But where do you start when there’s so much information out there? We’ve broken the AHPRA advertising guidelines down for you. AHPRA is the national governing body for allied health practitioners in Australia. […]
Tailoring your marketing to your client’s needs will ensure your message is received in the right format, at the right time, in the right place. It is especially important for generating ROI (Return on Investment), as your audience only receives relevant and engaging content. It is often overlooked by small businesses with smaller marketing budgets. […]
Content marketing is a cost effective and highly engaging means of direct communication with your audience. It can be used as education or entertainment, and keeps your brand fresh in your consumer’s minds. Content marketing is a part of an ongoing marketing strategy, and requires devotion on your part as a business owner. However, your […]
Have you thought about your business goals for this year yet? January is the perfect time to start planning for the year ahead, and if marketing wasn’t important for you in 2020, it sure will be in 2021! There’s no doubt 2020 put a dent in the wallet. So as we start to come out […]