What does SEO management involve?

What does SEO management involve?

What does SEO management involve? SEO whispers have now become full-blown conversations. Why? Because SEO (which stands for ‘search engine optimisation’) is the process of being ranked higher by search engines. SEO is all about improving your website’s visibility on search engines like Google (including Google Maps!), Bing, and Yahoo. Essentially, it’s about maximising your […]

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Is SEO more important than advertising

Is SEO more important than advertising?

It’s 2023, and you’ve heard of SEO (or even dabbled in it by now), but you’re still unsure as to whether it’s the best fit for your business. In fact, you’re wondering “Is SEO more important than advertising?” more often than you’d like to admit. The truth is, both SEO and advertising play vital roles […]

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marketing blog SEO

Why is SEO so expensive?

Why is SEO so expensive? As a business owner, you no doubt have seen the price tag associated with SEO management. It can be a daunting figure for some, and it begs the question, “Why is SEO so expensive?” It’s a long-term strategy First and foremost, SEO management is expensive because it’s a long-term strategy. […]

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outsourcing your marketing blog

Outsourcing Your Marketing – Pros and Cons

Outsourcing Your Marketing – Pros and Cons What does outsourcing your marketing mean, and why should you do it (or not do it) as a business owner? Being a small business owner means wearing many hats. And for some, this works a treat. For others, the workload becomes overbearing and you soon realise that you’re […]

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allied health subscription content

Creative ways to use your subscription content!

When Meg created Marketing Movement, she had allied health professionals in mind. With an osteopath husband and a background in making businesses more efficient; creating our allied health subscription content was a no-brainer. Introducing… The Full Monty. Fast forward to today, and Marketing Movement is an ‘all industries’ marketing agency. But our Full Monty subscription is […]

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Marketing blog

Your SEO checklist

How you can improve your SEO on your website Welcome to Your SEO checklist! SEO is a hot topic, and for good reason! It stands for “search engine optimisation”, which means if you have your website optimised for SEO, search engines (such as Google) will bump you higher on the results page. Now, everyone loves being […]

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SEO

Does website speed impact SEO?

SEO – Search Engine Optimisation. Whether you’re constantly hearing the term being floated around in marketing speak, or are hearing about it for the first time, there’s good reason why. SEO determines where your website ranks on search engines, such as Google – which therefore determines who and more importantly, how many people find your […]

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Understanding the guidelines

All you need to know about AHPRA advertising guidelines

Making sure you abide by the laws governing advertising is incredibly important. There can be serious consequences if you get it wrong. But where do you start when there’s so much information out there? We’ve broken the AHPRA advertising guidelines down for you. AHPRA is the national governing body for allied health practitioners in Australia. […]

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