So, there’s a new place in town you want to check out, but where do you look first? You grab your phone, and open Facebook. You type the name of the business and check out their posts. It’s something that happens over and over again in your initial decision-making phase as a consumer. Your clients […]
Have you thought about your business goals for this year yet? January is the perfect time to start planning for the year ahead, and if marketing wasn’t important for you in 2020, it sure will be in 2021! There’s no doubt 2020 put a dent in the wallet. So as we start to come out […]
Branding is a marketing practice that requires a company to create a name, symbol or design that makes them easily identifiable. Having this brand helps you distinguish your products and services, and makes you easily identifiable in your industry. But branding is more than a name and logo – it’s about your image and your […]
Not sure what the difference is between a boosted post and a Facebook Ad? Don’t worry! We’re going to take you through it now. A boosted post is referred to as the most basic level of advertising that you can do on Facebook. It includes creating a budget for your post to get a greater […]
We’ve all heard the term content marketing, and it’s growing more and more popular as we consume more and more content on a daily basis. But if you’re not to sure what it is, or want to know more about how to use it, read on! What is content marketing? To put it simply, it’s […]
There are various marketing channels out there that are overlooked when it comes to helping you boost awareness and traffic to your business. Below we will discuss the top five marketing channels that we think are overlooked and how you can make these channels work for you. Messaging platforms Our online communities value engagement, especially […]
It’s overwhelming how many social media platforms there are and how each one serves a different purpose for you and your business. Some of the main platforms include Facebook (of course), LinkedIn, Twitter and Instagram. Below we discuss how social media platforms can help your business and the best way to use each of the […]
Facebook Live is a live video streaming feature on Facebook that allows you to broadcast a live video out to your audience through your company page or personal profile. Facebook Live videos are also found on your page or profile for viewers who missed the live event. Videos show up in an individual’s news feed […]