YOUR MARKETING TEAM
grow your clinic.
Running an allied health or medical clinic is hard enough without having to worry about filling your books with new patients, brand awareness and retention activities. If you want to:
- take this information away and crunch some numbers
- figure out what marketing avenue will get you to where you want to be
- calculate an expected ROI (return on investment) from any advertising (if that's the right fit)
- compare all of this data against industry benchmarks to give you added insight
st leonards physio
> 50 new patients every single month
healthlinks gippsland
817 new website visitors each month
tim wood healthcare
Ranking #1 for 9 top keywords
why choose us?
With a registered allied health practitioner on our team (hi, Liam!), and years of experience working with allied health, we know the AHPRA regulations like the back of our hand.
All of our marketing team are right here in Australia. That’s right! Nothing is outsourced overseas. This keeps the quality of our work high, while also ensuring that you have a marketing team available in your time zone.
We don’t believe in a one-size-fits-all solution to clinic growth. Every clinic we work with is unique, and their marketing plan is tailored to suit their needs and goals. Keep on reading to learn how we do this in your free discovery call.
With over a decade of experience helping allied health clinics grow, we can help achieve your practice goals through a range of marketing services. We’re budget friendly, honest and reliable. So let us handle the marketing, so you can focus on the business.
Oh, and we’re a Google certified marketing agency! That means we have been signed off by Google as experts in their platform, managing over 10k/month in ad spend, keeping campaigns performing above benchmarks and having team members Google certified as well!
Want the detail behind our approach? Explore our allied health marketing services, our marketing for physiotherapists, or the full healthcare digital marketing picture.
real clients. real results.
book a free call.
Jump on a free discovery call to find out how our marketing team can help your clinic. We’ll get a better understanding about your clinic, and if we can help, we’ll advise on your best next steps and follow up with a quote. If we can’t help, we’ll leave you with some helpful advice or give you details of someone who can. So what’s there to lose?
"We've been working with Marketing Movement for over 5 years now.
They really understand allied health and the AHPRA guidelines and regulations.
Excellent communicators. They make our job so much easier.
We are physios, and it really helps to have marketing gurus in our corner."
Chris Andreano
Physiotherapist & Exercise Physiologist
St Leonards Physiotherapy
trusted by 266+ Australian clinics.
here's what we'll do in your
free discovery call.
1
learn about your clinic goals.
We start by getting to know your practice — your location, your services, your team, and your current marketing efforts.
Next, we dive into what success looks like for you. More patients? Better-quality leads? A stronger online presence? We tailor our advice to your vision.
2
identify what’s holding you back.
During your call, we’ll review your current marketing efforts to uncover any compliance risks, missed opportunities, or messaging gaps that may be limiting your growth.
With years of experience working exclusively with allied health clinics, we know exactly what to look for. Our team will give you clear, honest insights to help you move forward confidently — and compliantly.
3
share a clear path forward.
Based on everything we’ve learned about your clinic, goals, and challenges, we’ll outline a clear, strategic path to help you grow.
You’ll walk away with practical recommendations and a look at how our tailor-made marketing solutions can help you reach your goals faster, more ethically, and with confidence. Whether you choose to partner with us or not, you’ll leave with clarity on what’s next.
but don't just take our word for it.
here are real results... from real businesses.
Client Win: ST LEONARDS PHYSIO 5+ year relationship and clinic expansion
Challenge: Manage all marketing so the Owners and Practice Manager can concentrate on the clinic and their patients.
Our Work:
✅ In-house marketing team – Manage website, social media, e-marketing, Google ads, Google Business, graphic design and ad-hoc work.
✅ Listen, understand and deliver high quality work, always.
✅ Seven years of working together with continued advice and support.
The Results:
🏆 Have expanded their clinic three times since we’ve started working with them, tripling their floor space
🏆 Helped grow the chronic disease programs from zero to over 70 classes per week
📩 Generating approximately 40 new bookings per month with Google ads, from a low daily spend.
We’ve been working with St Leonards Physio for seven years as their in-house marketing team, delivering top results, and taking care of all of their marketing – from website maintenance and brand awareness, to social media, Google ads and more. Having us as their marketing partners means the owners have been able to grow and expand their clinic considerably, and are still growing!
Want results like this? Let’s chat.
Client Win: Picton Psychology’s Workshops Sold Out in a Month!
Challenge: Launch a new stress and anxiety workshop while increasing consistent lead flow.
Our Approach:
✅ High-Converting Landing Pages – Optimised for lead capture.
✅ Meta Ads That Work – $30/day ad spend generated huge demand.
✅ Branding & Social Media – Strengthened online presence.
The Results:
🔥 75 new leads in the first month.
🔥 Workshops fully booked + waitlist.
🔥 Automated bookings to handle demand.
When Picton Psychology first came to us, they were needing results, quickly. They needed guidance on strategy and implementation and wanted to improve their patient numbers, as well as launch a new workshop program. Now they’ve filled their workshop and have a waitlist for upcoming ones. And we’re now scaling with Google Ads, email marketing, and social media engagement.
Want results like this? Let’s chat!
Client Win: BRC Property Inspections Doubled Leads & Cut Ad Costs in Half
Challenge: Drive consistent leads and reduce ad costs after underwhelming results with a previous agency.
Our Approach:
✅ Website Overhaul – Built a high-converting site for better engagement.
✅ Google Ads That Work – Optimised campaigns for higher ROI.
✅ Cost-Efficient Lead Generation – Maximised results with a $50/day budget.
The Results:
🔥 900+ leads in 18 months—750 more than their previous agency.
🔥 $4.19 cost per click – less than half the industry average
🔥 180 new clients in 12 months
🔥 4.65% click-through rate—outperforming benchmarks.
🔥 Website impressions up 48%.
When BRC Property came to us, they were unhappy with their previous agency and wanted a better ROI. Now they enjoy a steady stream of leads at a fraction of the cost.
Want results like this? Let’s chat!
Client Win: 70+ New Leads in One Month for Better Backs Chiropractic
Challenge: Increase new client bookings and maintain a steady lead flow.
Our Approach:
✅ Meta Ads Lead Generation – Launched a targeted campaign with A/B testing.
✅ Automation – Lead details were sent to the clinic within 15mins of them submitting their details.
✅ Direct Follow-Up – Ensured seamless bookings with direct clinic outreach.
The Results:
🔥 70+ new leads in the first month—on just $50/day ad spend.
🔥 Cost per lead was $20 – that’s 286% better than industry average.
🔥 Ongoing success—Better Back runs Meta campaigns with us whenever they need a boost.
When BetterBacks first came to us, they needed to increase their patient numbers quickly and wanted more leads into their inbox. Achieved! Want more bookings for your business? Let’s chat!
Client Win: Bayside Security Doors Takes #1 Spot on Google
Challenge: Increase online visibility and drive organic leads, with a key goal of ranking top three in high-intent keywords.
Our Approach:
✅ SEO Overhaul – Optimised website content, technical SEO, and local search rankings.
✅ Keyword Domination – Targeted high-intent keywords for maximum visibility.
✅ Ongoing Optimisation – Regular updates, content improvements, and backlinks to maintain top rankings.
The Results:
🏆 #1 ranking for four keywords
🏆 Top 3 rankings for ten keywords
📈 Website impressions growth by 90%
📩 Generating over 80 new leads per month, consistently, from SEO alone
When Bayside started working with us, they weren’t competing with the big guns in Google. However now, with a dominant search presence and a steady stream of leads, Bayside Security Doors is ahead of the competition—and we’re keeping them there!
Want results like this? Let’s chat!
in the last three months:
- We brought in 124 new patients for a physio clinic in Sydney, equating to $372,000 in new income.
- A group of osteo clinics in Victoria landed 157 new patients, making an additional $314,000.
- A sole osteo clinic in Melbourne saw 172 new patients, bringing in an extra $344,000.
let's chat.
We’ve worked alongside busy clinic owners and practice managers for years. And we know what works (and what doesn’t) when it comes to lead generation and marketing in allied health and medical clinics.
Simply pop your details in the box below and we’ll get right back to you, or if you are ready to rumble, book a free call with our team today.
marketing that's compliant.
Healthcare marketing is more complex than almost any other industry. Clinics are expected to grow, remain visible and communicate value, all while operating within strict professional, ethical and platform-specific rules.
Download our free Healthcare Marketing Compliance Sense-check. This digital toolkit is designed to help clinic owners, practice managers and healthcare leaders confidently review their current marketing activity. It highlights common compliance risks, explains what the major regulators and platforms expect, and gives you practical steps you can take to reduce risk without sacrificing effectiveness.
WHY CHOOSE
marketing movement
01
marketing you can trust.
Finding a healthcare marketing agency you can genuinely trust is harder than it should be. We work closely with health and wellness businesses across Australia (and have since 2018), bringing deep industry knowledge, transparent communication, and a strategic approach that’s focused on long-term growth, not just quick wins.
02
we know AHPRA.
Navigating AHPRA compliance in healthcare marketing is complex, and getting it wrong can put your registration at risk. Our team specialises in AHPRA-compliant marketing for allied health and medical professionals across Australia, so every campaign, ad, and piece of content we create is built to meet the guidelines from the ground up.
03
100% Australian-based
Our entire team is based in Australia, which means local time zones, local market knowledge, and a genuine understanding of the Australian healthcare landscape. Unlike many agencies that outsource work overseas, every single piece of work we produce is handled in-house by our Australian-based team, by people who know your industry, your audience, and your compliance obligations inside out.
frequently asked questions.
We work with a wide range of businesses, including physiotherapists, builders, lawyers, security, accountants, psychologists, mortgage brokers, plumbers, electricians, chiropractors, phone repair shops, osteopaths, NDIS providers, cleaning companies and more. But we specialise in allied health and medical clinics.
Whether you run a small clinic or a multi-location large practice, we create tailored marketing strategies to help you grow, as your in-house marketing team.
The timeline for results varies depending on the marketing service you choose. Some services, such as Google Ads and social media advertising, can generate results within a few weeks, while SEO and organic growth strategies typically take a few months for significant impact. Our team provides regular updates, reports, and meetings to keep you informed on your progress. Other services, like social media management, are for more brand awareness, and need to run alongside lead-generation activities to see results. Chat to us about your clinic and we’ll give you some advice on what you can expect.
We handle the day-to-day marketing tasks, allowing you to focus on running your business and providing quality work to your clients. However, we encourage regular feedback and collaboration to ensure your brand message aligns with your goals. Our team provides regular reports, monthly meetings, and ongoing communication to keep you informed every step of the way. You can be as hands-on or as hands-off as you like.
Absolutely. Whether you are launching a new clinic or looking to scale an existing one, our services are tailored to meet your needs. From branding and website development to SEO, social media, and paid advertising, we provide everything you need to establish a strong digital presence and attract new clients.
Yes, we offer custom marketing packages and retainers to suit the needs of businesses. Whether you need ongoing SEO management, content creation, paid advertising, or a full-service digital marketing solution, we create flexible, scalable plans to meet your goals.
Getting started is simple. Contact us today for a consultation, and we will discuss your business goals, challenges, and opportunities. Our team will then create a tailored marketing strategy designed to enhance your visibility, attract more clients, and grow your business.
